For their new preschool market, Tiny Love asked Idkid to develop a range of innovative toys in keeping with their developmental play philosophy and brand identity. Several intensive creative workshops delivered the killer ideas they needed to kick start the creative process and focus the development team.
The Learn n' Fun Pelican Shape Sorter provides baby with multi-stage developmental challenges and fun. Exploring the shapes by hand and tossing them into the pelican's mouth will keep baby intrigued in the early stage. Later, baby can fit shapes through the sorter, while learning their names and their colors, guided by delightful feedback in 3 different languages.